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Article: The better sleep fair in Hanover

Die besser schlafen Messe in Hannover
3 min

The better sleep fair in Hanover

More attention to sleep! We have the first sleep better We visited the trade fair in Hanover and will tell you about the trends we discovered around sleep and the topics of sleep medicine, sleep environment and learning to sleep.

Table of contents

  1. The Better Sleep Fair in Hanover
  2. Why a trade fair for sleep?
  3. Our conclusion about the fair

1. Those who sleep better in Hanover

The sleep better Fair is the new trade fair for healthier and better sleep and took place for the first time this year in Hanover. Sleep doctors, sleep coaches, specialist staff and well-known manufacturers of various sleep and medical products came together to network and exchange ideas. The special thing about it was the combination of specialist conference and exhibition, which represented an interesting supporting program for both trade visitors and end users.

smartsleep Dr. Dworak Expertenrunde auf der besser schlafen Messe Hannover

Under the patronage of the German Society for Sleep Research and Sleep Medicine, the aim was not only to network with one another, but also to provide information and education on the topics of sleep medicine, learning to sleep and the sleeping environment. With exciting lectures, seminars and workshopHealth experts and specialists from medicine, trade and industry were able to acquire new knowledge and use the opportunity to test the products on display directly on site. Our CEO and sleep expert Dr. Markus Dworak was also invited to share his experience from sleep research with interested trade visitors.

2. Why a mass for sleep?

It has actually been known for a long time how important healthy sleep is for us. Nevertheless, many people are not yet very aware of this and there is also a lack of education and networking between different areas in the medical and therapeutic field, for example between pharmacies, doctors, physiotherapists or nutritionists. Our sleep has an influence on a wide variety of areas of life and in turn depends on numerous different influences. It is therefore fundamentally important to look at sleep holistically and to take the many different influences into account.

As part of the sleep better The trade fair focused on three areas: sleep medicine, learning to sleep and the sleep environment.

smartsleep auf der besser schlafen Messe

sleep medicine

In the field of sleep medicine, a lot of attention is currently being paid to new applications and devices that are used in the treatment of sleep disorders. There are new, modern breathing masks and measuring devices that can be used, for example, in obstructive sleep apnea The development of digital sleep advice is also interesting. Practical apps that help us improve and analyse our sleep, analyse our sleep behaviour and then provide us with advice – or put us in touch with a professional coach, doctor or therapist – are becoming increasingly popular. These apps also work with the trendy digital sleep trackers that we have already heard about in this post reported. Digitization is also making itself felt in the medical field.

Learning to Sleep

Our sleep depends heavily on how we organize our everyday lives. With small changes in our behavior, diet or sleeping times, we can have a big impact on our sleep. So, to a certain extent, it is possible to "learn" to sleep well.Therefore, it is important to have a good sleep hygiene In our sleep magazine and our podcast you will find many tips and information on how you can become active and support your sleep. We also see that a lot will happen in the area of ​​sleep coaching in the future and that more and more opportunities to receive professional sleep advice are emerging through various networks.

sleeping environment

To sleep well, you also need a suitable sleeping environment. The bed itself, the mattress, the pillow, the duvet, but also the sleeping atmosphere play an important role here. Many manufacturers focus on the high ergonomics of their products and the individual adjustment of pillows and mattresses is also becoming increasingly important. Bedding is increasingly being chosen specifically according to body size or body shape. We have also seen some exciting digital applications with which the body can be analyzed via a camera in just a few seconds and, for example, a corresponding pillows recommended can be.

3. Our conclusion on the better sleep trade fair

Our conclusion about the trade fair is: A great meeting place for better and healthy sleep - with a little room for improvement. We are 100% behind the idea of ​​raising awareness of good sleep. That's why we think it's good that the trade fair offers trade visitors, doctors, researchers and end users the opportunity to exchange ideas, further their education and network. We ourselves are constantly working on improving our products and providing truly effective sleep support. That's why we keep an eye on the latest trends in the area of ​​sleep products and the latest research findings and are happy about new concepts like the better sleep trade fair.

Best regards and see you soon!

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